Privacy policy

1. Introduction

This Privacy Policy explains how Jimz Balloons collects, uses and protects your personal data.

We are committed to ensuring your privacy is protected and to complying with the UK GDPR and Data Protection Act 2018.

2. What data we collect

We may collect the following information directly from you or your device:

  • Name

  • Billing and delivery address

  • Email address and phone number

  • Payment information (processed securely by third-party providers)

  • IP address and device information

  • Order history and correspondence

3. How we use your data

We use your data to:

  • Process and deliver your orders

  • Communicate with you about your order

  • Provide customer support

  • Improve our website and services

  • Meet legal and regulatory obligations

  • Provide more relevant and targeted advertising

We will only process your data where we have a lawful basis to do so and we will NEVER share your data with any third parties other than in the course of providing our service to you.

4. Marketing

If you opt in, we may send you marketing emails. You can unsubscribe at any time using the link in our emails or by contacting us.

We do not sell your personal data.

To allow us to invest in advertising and track conversions, we make use of Meta's conversion pixel and conversions API for enhanced matching. This provides data to Meta on who bought something as a result of the ad clicked on, what they bought and other information required in order to accurately attribute sales, and to better deliver relevant and personalised adverts.

Customer activity data is shared using the Meta PixelMeta Pixel, Advanced Matching and Conversions API. Customers can disconnect this data from their Facebook account by changing their settings for offline activity here: https://www.facebook.com/help/1224342157705160Off-Facebook Activity.

Meta pixel events

The Meta pixel automatically tracks the following events:

Event name Event description
PageView When a visitor views a page.
ViewContent When a visitor views a product.
Search When a visitor makes a search.
AddToCart When a visitor adds a product to the shopping cart.
InitiateCheckout When a visitor clicks the checkout button.
AddPaymentInfo When a visitor enters payment information in the checkout.
Purchase When a visitor completes a purchase and views the thank you page in the checkout.

5. Sharing your data

We may share your data with trusted third parties, including:

  • Payment processors

  • Delivery companies

  • Website and IT service providers

  • Legal and regulatory authorities where required

  • Advertising partners such as Meta, TikTok and Snapchat

All third parties are required to protect your data.

6. Data retention

We retain your personal data only for as long as necessary to fulfil the purposes outlined in this policy and to meet legal obligations.

7. Your rights

You have the right to:

  • Access your personal data

  • Request correction of inaccurate data

  • Request erasure of your data

  • Object to or restrict processing

  • Request data portability

  • Lodge a complaint with the Information Commissioner’s Office (ICO)

8. Security

We take reasonable technical and organisational measures to protect your personal data.

9. Contact

For privacy-related enquiries, contact the Data Protection Officer:

Jimz Balloons
James@jimzballoons.com